Market research definitions

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Market research

Market research logo #10101) Consumer studies
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market research

market research logo #21190The systematic gathering, recording and analyzing of data with respect to a particular market, where market refers to a specific user group in a specific geographic area.
Found on http://archive.ifla.org/VII/s34/pubs/glossary.htm

Market research

Market research logo #21000 Market research is any organized effort to gather information about target markets or customers. It is a very important component of business strategy. The term is commonly interchanged with marketing research; however, expert practitioners may wish to draw a distinction, in that marketing research is concerned specifically about marketing process...
Found on http://en.wikipedia.org/wiki/Market_research

market research

market research logo #21003study of the requirements of various markets, the acceptability of products, and methods of developing or exploiting new markets. A variety of ... [6 related articles]
Found on http://www.britannica.com/eb/a-z/m/37

Market research

Market research logo #21012A technical analysis of factors such as volume, price trends, and market breadth that are used to predict price movement.
Found on http://www.duke.edu/~charvey/Classes/wpg/bfglosm.htm

market research

market research logo #20108A study of product performance or consumer acceptance; a basis for marketing plans and decisions.
Found on http://www.encyclo.co.uk/local/20108

Market Research

Market Research logo #20977 The process of gathering and processing data so that a company will know which goods and services to produce, what price to charge for them and which markets to sell them in. :: RTE (10th Edition) :: Bank of Ireland (9th Edition) :: O2 (9th Edition) :: Bus Eireann (9th Edition) :: IFSRA (8th Edition) :: Xtra-vision (8th Edition) :: Masterfoods (6...
Found on http://www.encyclo.co.uk/local/20977

Market Research

Market Research logo #22402A technical analysis of factors such as volume, price trends, and market breadth that are used to pr
Found on http://www.encyclo.co.uk/local/22402

Market Research

Market Research logo #22643The process of gathering and analysing information about customers, competitors, etc., in order to make decisions and solve problems connected with selling products or services
Found on http://www.encyclo.co.uk/local/22643

Market Research

Market Research logo #20522The Market Research Society (MRS) defines research as follows: The collection and analysis of data from a sample of individuals or organisations relating to their characteristics, behaviour, attitudes, opinions or possessions. It includes all forms of marketing and social research such as consumer and industrial surveys, psychological investigation...
Found on https://www.encyclo.co.uk/local/20522

market research

market research logo #21221Process of gaining information about customers in a market through field research or desk research. Field research involves collecting primary data by interviewing customers or completing questionnaires. Desk research involves collecting secondary data by looking at information and statistics collected by others and published, for example, by the g...
Found on https://www.encyclo.co.uk/local/21221

Market research

Market research logo #21395(or marketing research) Gathering and analysis of data relating to market places or its customers.
Found on https://www.encyclo.co.uk/local/21395

market research

market research logo #22571Can be difficult to impossible to find data in emerging sectors and for disruptive technology. Related term
Found on https://www.encyclo.co.uk/local/22571
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